Business: Analytics MS
Master of Science in Business
Uncover insights and provide actionable recommendations in any business setting with a Master of Science Business: Analytics from UW–Madison.
Is this program right for you?
As the amount and quality of data increases, so does demand for professionals who can harness its power. A Master of Science Business: Analytics prepares you with a strong foundation and the ability to utilize tools to generate insights from data — and use as a competitive advantage.
The 30-credit, face-to-face MSBA program from the University of Wisconsin–Madison teaches you to apply business analytics tools and methods across industries and business sectors — from marketing and finance to supply chain. You’ll learn how to leverage expertise in data management software and statistical programming to turn data into decisions.
An MSBA positions you as the expert in cutting-edge analytics techniques so you’ll be confident delivering insights and recommendations for your organization. With our comprehensive curriculum, you’ll be prepared to tap into a wide variety of opportunities in business analytics.
Our 41,000+ Badger Business alumni network includes many top executives at Fortune 500 companies who value our graduates’ academic rigor, emotional intelligence and collaborative management approach — as well as their business acumen and integrity. Ours is a community that believes in building relationships and opportunities by bringing out the best in those around them.
Is this program right for you?
As the amount and quality of data increases, so does demand for professionals who can harness its power. A Master of Science Business: Analytics prepares you with a strong foundation and the ability to utilize tools to generate insights from data — and use as a competitive advantage.
The 30-credit, face-to-face MSBA program from the University of Wisconsin–Madison teaches you to apply business analytics tools and methods across industries and business sectors — from marketing and finance to supply chain. You’ll learn how to leverage expertise in data management software and statistical programming to turn data into decisions.
An MSBA positions you as the expert in cutting-edge analytics techniques so you’ll be confident delivering insights and recommendations for your organization. With our comprehensive curriculum, you’ll be prepared to tap into a wide variety of opportunities in business analytics.
Our 41,000+ Badger Business alumni network includes many top executives at Fortune 500 companies who value our graduates’ academic rigor, emotional intelligence and collaborative management approach — as well as their business acumen and integrity. Ours is a community that believes in building relationships and opportunities by bringing out the best in those around them.
Admissions requirements
All applicants must:
- Have a bachelor’s degree from an accredited institution; international applicants must have a degree equivalent to an approved U.S. bachelor’s degree.
- Submit GRE scores using code 1846 or GMAT scores using code 79K-2S-01.
- Submit evidence of English language proficiency, if applicable. The required proficiency scores are: TOEFL IBT 92, PBT 580; or IELTS 7.0.
Application materials required:
- Online application
- Resume/CV
- Essay
- Transcripts
- One professional letter of recommendation (optional)
- Admissions interview*
*By invitation only with a completed application.
Program highlights
- You go through the program with a cohort, building your professional network and allowing you a quality collective learning experience.
How you'll learn
- Enter with a tight cohort and move through the program together.
- Work in small teams on projects that develop and apply your skills in real-world situations.
- Capstone course pairs you with a company to work on a real-world analytics project.
Sample curriculum
Required Courses
- Statistics and Programming for Business Analytics
- Machine Learning for Business Analytics
- Data Visualization for Business Analytics
- Prescriptive Modeling and Optimization for Business Analytics
- Experiments and Causal Methods for Business Insights
- Data Technology for Business Analytics
- Analytics Consulting Practicum
- Current Topics in Business Analytics
- Project Management
Electives
- Health Analytics
- Security Analysis
- Marketing Research
- Enterprise Systems and Supply Chain Management
- Marketing Analytics
- Compensation: Theory and Administration
- Diversity in Organizations
- Business Strategy
- Supply Chain Analytics
- Real Estate Finance
- Techniques of Real Estate Valuation
- Risk Analytics and Behavioral Science
- Risk Financing Techniques
Ready to learn more about Business: Analytics MS?
View the UW-Madison Guide
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Our friendly, knowledgeable enrollment coaches are here to answer your questions. Contact an enrollment coach to:
- Learn how to make this program work with your life/schedule
- Get help with your application
- Determine if financial aid is available
Visit with our coaches on campus or at an upcoming student fair in your area. Search student fairs & events.
