fbpx

Personal Finance Online

Bachelor of Science in Personal Finance: Personal Finance

The online BS in Personal Finance is a flexible option that prepares you for a variety of careers in a growing industry.


Is this program right for you?

Do you have a knack for numbers and a desire to help others while working in a promising career field? If so, the UW–Madison Online BS in Personal Finance is the right program for you.

UW–Madison has offered education in family and individual financial health since 1903. With a strong history, this program combines an emphasis on financial management with the economic well-being of individuals and families. You will learn analytical and problem solving skills, communication and listening, and empathy, as well as financial industry skills.

Students will learn key concepts in the curriculum, including principles of financial planning and development, risk and insurance, taxation, investment planning, retirement and savings, and estate planning. All graduates who complete the Certified Financial Planner (CFP) required courses leave fully prepared to sit for the CFP exam.

By combining finance and problem-solving with helping people, the BS in Personal Finance prepares you for a rewarding career in a rapidly growing field. Students will graduate equipped to serve the needs of a variety of clients and work in a broad range of finance jobs, such as financial analyst, risk management specialist, community educator, investment associate, product manager, or business development consultant.

See an infographic that illustrates the benefits of a personal finance degree from UW–Madison Online.

Is this program right for you?

Do you have a knack for numbers and a desire to help others while working in a promising career field? If so, the UW–Madison Online BS in Personal Finance is the right program for you.

UW–Madison has offered education in family and individual financial health since 1903. With a strong history, this program combines an emphasis on financial management with the economic well-being of individuals and families. You will learn analytical and problem solving skills, communication and listening, and empathy, as well as financial industry skills.

Students will learn key concepts in the curriculum, including principles of financial planning and development, risk and insurance, taxation, investment planning, retirement and savings, and estate planning. All graduates who complete the Certified Financial Planner (CFP) required courses leave fully prepared to sit for the CFP exam.

By combining finance and problem-solving with helping people, the BS in Personal Finance prepares you for a rewarding career in a rapidly growing field. Students will graduate equipped to serve the needs of a variety of clients and work in a broad range of finance jobs, such as financial analyst, risk management specialist, community educator, investment associate, product manager, or business development consultant.

See an infographic that illustrates the benefits of a personal finance degree from UW–Madison Online.

Admissions requirements

To be considered for UW–Madison Online you must be a transfer student. A transfer student is anyone who has attended another college or university after graduating from high school and wishes to enroll in an undergraduate degree program at UW–Madison.

In order to be eligible for transfer admission for UW–Madison Online, you must have completed at least 12 transferable semester hours of college-level work. AP, A-Level, IB, and CLEP cannot be used toward the 12 transferable credit requirement. Freshman applicants are not eligible for admission to UW–Madison Online. A freshman includes anyone who is currently a student in high school or who has not taken college coursework since graduating from high school.

Connect with us

Virtual Open House: Explore and Apply to Graduate School at UW-Madison

November 10
8:30 a.m.-3 p.m.
Meet with staff and faculty from our 160+ graduate degree programs, gain insight into the application process, and discover the array of services and resources available to graduate students at UW–Madison.
Register for Grad School Virtual Open House

Program Overview: Biotechnology

November 09
noon-12:30 p.m.
Join associate director Natalie Betz to get more information about the in-person MS in Biotechnology program. Information shared will include details on the curriculum, application process, and career outcomes.
Register for Program Overview: Biotechnology

View all events

Program highlights

  • One of the few schools in the nation to offer a BS degree in personal finance, UW–Madison is named a top 35 great college for this program in Financial Planning magazine.
  • A unique hybrid of financial planning and consumer finance, this degree is interdisciplinary, practical, and hands-on. Faculty engage with the UW–Madison Center for Financial Security, nationally recognized for its focus on vulnerable populations. The program provides the perfect place for students interested in numbers as well as impacting a greater good.
  • All graduates who complete certain courses leave fully prepared to sit for the Certified Financial Planner (CFP) exam, which our students pass at a rate well above the national average. And students will be entering a growing field: The Bureau of Labor Statistics projects 15 percent growth in personal finance careers from 2016 to 2026.

The personal finance degree at UW–Madison is ranked #2 in top colleges for financial planning by WealthManagement.com.

How you'll learn

All courses are online so you can learn from anywhere in the world. Most courses have assignment deadlines, exams, quizzes and discussions throughout the term. Peer and instructor interaction varies based on the course, and discussion and engagement in the digital learning environment is encouraged. The program is designed for part-time students so you can keep career and family commitments.

Sample curriculum

Personal finance core

  • Consumer Research & Analysis
  • Consumer Finance
  • Accounting Principles
  • The Consumer and the Market
  • Consumer Behavior

Financial planning courses

  • Advanced Consumer Finance
  • Estate Planning for Financial Planners
  • Family Financial Counseling
  • Household Risk Management

Professional development

  • Financial Leadership Symposium
  • Career & Leadership Development

The courses above are required for the BS in Personal Finance online major. In addition to these required courses, all students are required to fulfill a minimum set of general education requirements and a minimum of 120 total credits to ensure that every graduate acquires the essential core of an undergraduate education.

Ready to learn more about Personal Finance Online?
View the UW-Madison Guide

Stay in touch

Sign up to receive application tips and deadline reminders.

Connect with our enrollment coaches

Our friendly, knowledgeable enrollment coaches are here to answer your questions. Contact an enrollment coach to:

  • Learn how to make this program work with your life/schedule
  • Verify credit transfers
  • Get help with your application
  • Determine if financial aid is available

Visit with our coaches on campus or at an upcoming student fair in your area. Search student fairs & events

Connect with a coach