Information: Campus Program MS

Master of Science in Information

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Is this program right for you?

The need for technology and data-savvy professionals has never been greater, and graduates of the Master of Science in Information will be prepared and qualified to take on a variety of roles across industries including corporations, startups, nonprofits and government organizations.

  • Create a pathway into a data, information or applied computing career by increasing your data and information literacy skills
  • Curriculum balances quantitative with qualitative skills
  • Build the technical skills needed to understand systems and the critical thinking and design and communication skills
  • Choose an optional concentration in User Experience Design, Data Analytics/Data Management, or Human Factors in Cybersecurity

Education that works for you

Grow your career in the rapidly expanding field of data and information with a Master of Science in Information.

Program type

Master’s degree

Graduate education in a specific area of expertise

Explore program types

Degree awarded

Master of Science in Information

Commitment

2 years

Tuition

$1,100 per credit

Format

Accelerated

Fast-paced program with higher course load

Face-to-face

On-campus, in-person courses

Credits

30 graduate credits

Admission terms

Program only admits for fall term

STEM opt eligible

Yes

Supports F-1 Visa

Application deadlines

Fall 2027

  • Priority deadline: February 15, 2027
  • Deadline: March 1, 2027

Fall 2028

  • Priority deadline: February 15, 2028
  • Deadline: March 1, 2028

Fall 2029

  • Priority deadline: February 15, 2029
  • Deadline: March 1, 2029
View UW–Madison’s Guide

Your questions, answered

Have questions? Fill out this form and we’ll get in touch!

Admissions and events

Program requirements

All applicants must:

  • Have a bachelor’s degree from an accredited institution
  • Have a minimum undergraduate GPA of 3.0 on the last 60 credits of degree
  • Submit evidence of English language proficiency, if applicable. See the Graduate School Requirements for more information

Application materials required

  • Online application
  • Resume/CV
  • Statement of purpose
  • Transcripts
  • Two letters of recommendation

For complete application details visit UW–Madison’s Guide →

October 6, 2026 from 12 p.m. to 12:45 p.m.

DSHB Program Pop-In: Faculty Spotlight

Get to know João Guassi Moreira and learn more about his work, expertise, and role in the Data Science in Human Behavior program.

Register now →

October 21, 2026 from 6 p.m. to 6:30 p.m.

Career Outlook: MS Learning Analytics

Join Program Director Julia Rutledge to learn more about career options for students in the MS in Learning Analytics program.

Register now →

November 10, 2026 from 12 p.m. to 12:45 p.m.

DSHB Program Pop-In: Application Assistance

Join Enrollment Coach Emma Davis for guidance on the application process, requirements, and tips for putting together a strong application.

Register now →

November 11, 2026 from 6 p.m. to 7 p.m.

Program Overview: MS Learning Analytics & MS Education: Instructional Coaching

Join Julia Rutledge and Lisa Hebgen, the program directors for the MS in Learning Analytics and the MS in Education: Instructional Coaching for overviews of their programs. You’ll learn more about the curriculum, application process, and career paths, as well as similarities and differences between the two programs.

Register now →

December 9, 2026 from 6 p.m. to 6:30 p.m.

Program Overview: MS Learning Analytics

Join Program Director Julia Rutledge to learn more about the MS in Learning Analytics program, including curriculum, application process, scholarships, and career paths.

Register now →

January 19, 2027 from 12 p.m. to 12:45 p.m.

DSHB Program Pop-In: Data Industry Panel

Hear from professionals working in the data industry about their career paths, experiences, and the skills they use every day. Learn how a degree in Data Science in Human Behavior can prepare you for a range of career opportunities.

Register now →

February 9, 2027 from 12 p.m. to 12:45 p.m.

DSHB Program Pop-In: International Student Experience

Learn what it’s like to pursue the Data Science in Human Behavior program as an international student. Hear firsthand about the experience, challenges, opportunities, and resources available to students.

Register now →

February 10, 2027 from 6 p.m. to 6:30 p.m.

Career Outlook: MS Learning Analytics

Join Program Director Julia Rutledge to learn more about career options for students in the MS in Learning Analytics program.

Register now →

March 10, 2027 from 6 p.m. to 6:30 p.m.

Student Panel: MS Learning Analytics

Join students from the MS in Learning Analytics program to learn about their experiences. Ask questions and see if the program is a good fit for you!

Register now →

Results that work for you

Information: Campus Option MS

Job titles

  • Data Analyst
  • IS Business Automation
  • Sr. User Experience
  • Information Security Analyst
  • Data Scientist
  • Senior Product Designer
  • Researcher
  • Regulatory Coordinator
  • Personalization Analytics
  • UI Designer
  • Data Librarian
  • Project Manager
  • User Interface Developer

What you’ll learn

Build a strong foundation in information science through the Information: Campus Option MS program. You’ll focus on data analysis and user-centered design to manage information effectively and design user-friendly information systems.

For complete curricular details visit UW-Madison’s Guide →
  • Foundational information science
  • Data ethics
  • Data flow analysis
  • User experience design
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Video insights

Want a closer look at the MS program? Check out our official YouTube playlists for a program overview, application tips, and student outcomes.

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Connect with an enrollment coach

Our friendly, knowledgeable enrollment coaches are here to answer your questions. Connect with us to:

  • Explore your program options
  • Review courses and outcomes
  • Check eligibility requirements
  • Get help with your application
  • Learn about financial aid

Email us: coach@pdc.wisc.edu

Schedule a meeting

Join a flourishing and collaborative community

Sign up for one of our course test drives

Frequently asked questions